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SaaS companies today find themselves struggle with 2 painful facts: only 3% of the customers are paying ones, and on average 13% of the paying users will churn. Licensario’s Targeted Pricing technology gives SaaS companies the tools and insight needed to be creative and find the right pricing model that is perfect for their product and users. By analyzing the wealth of data available, Licensario formulates insights and practical tips that can be implemented instantly in order to increase conversion and decrease churn rate. Moreover, SaaS companies can offer their customers customized promotions that are based on their usage patterns, and watch revenue instantly increase.