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PeerIndex helps people cultivate and benefit from their social media reputation by giving them a chance to receive exclusive products and experiences based on their prolific activity and influence on social media channels like Twitter, Facebook and LinkedIn. PeerIndex helps brands identify influential people based on their online activity within specific topics and then facilitates a sampling interaction between the brand and the individual, giving consumers a great experience that they can then share with their friends via social platforms. PeerIndex allows brands to conduct highly-targeted, word of mouth marketing campaigns at scale to drive buzz and build customer engagement.