Playmob connects games to charities as a way to increase engagement, monitisation and conversions. 'Cause Marketing' influences which brands we buy and how much we will spend on an item. Playmob are taking the offline model, online and into games. Our platform sets up a campaign for a developer in 2 hours, and we share the revenue (50% to charity, 30% to developer and 20% to Playmob)